The 6 D’s of Exponential Growth:
- Digitalization: Once something goes from physical to digital, it gains the ability to grow exponentially.
- Deception: Initial exponential growth is such small increases (.01 to .02) that it goes largely unnoticed.
- Disruption: Either a new market is created, or an old one is overturned. You either disrupt yourself, or you are disrupted.
- Demonetization: The major assets in the industry will become free. Free music, free reading, free communication.
- Dematerialization: Removal of the original product entirely, lumping alarm clocks, cameras, notebooks, and phones into one smartphone.
- Democratization: The costs drop so low that the technology becomes available to everyone.
If you can get into something right when it is exciting the trough of disillusionment, you’re likely on a gold mine.
Google’s 8 principles of innovation:
- Focus on the user
- Share everything, let the crowd help you innovate
- Look for ideas everywhere
- Think big but start small, aim to impact 1 billion people, but start with a niche group
- Never fail to fail, iterate rapidly, test new things
- Spark with imagination, fuel with data
- Be a platform
- Have a mission that matters, that people (and you) can get behind
Environmental triggers for Flow:
- High pressure, high stakes, high value work
- A rich environment of novelty, uncertainty, and complexity
- Deep embodiment by engaging multiple sensory stimuli at once.
Psychological triggers for Flow:
- Clear goals, knowing what you’re shooting towards and when you’ve arrived there. Clarity is the most important part, so could also apply to clear process or system.
- Immediate feedback, quick acknowledgements of what’s working and what isn’t so you can adjust course.
- The right ratio of challenge to skills, being in that “sweet spot” right on the edge of your abilities.
Creative triggers for Flow:
- Instead of coming at problems familiar ways, come at them backwards, from the side, and so on. Stretch your imagination.
(Some of) Peter’s Laws: Create rules and guidelines for yourself to keep yourself on track, and to provide motivation. Here are some of Peter’s:
- The best way to create the future is to create it yourself
- When faced without a challenge, make one
- No simply means begin again one level higher
- If anything can go wrong, fix it
- When given a choice, take both
- The ratio of something to nothing is infinite
- An expert is someone who can tell you exactly how something can’t be done
- Multiple projects lead to multiple successes
- The faster you move, the slower time passes, the longer you live
- If it were easy, it would have been done already