[Stuart Summers]

Vidyards in pipeline

Stuart Summers

Participant

Feb 15, 2023

Hi Will (& anyone else who’d like to input)

I use Vidyard for video content in my interactions. Off the back of our coaching call last week you suggested using video to try & reawaken a stalled opportunity in my pipeline. They’ve opened the email but not watched any of the Vidyard. Which lead me to wondering, when you’re using Video to wake up stalled opps in emails, what subject line & what text do you use to try & entice them in to watching it?

[Will Barron]

Will Barron

Keymaster

Feb 16, 2023

Will Barron Feb 16, 2023

You want to create a “curiosity loop”. There’s more training coming on this in the Academy update I’m working on.

Here’s an overview from the book –

For example –

– Subject: NAME – Made this for you
– Email:

Hi NAME,

It looks like this is effecting your revenue. I made a quick video to explain –

VIDEO

Want to fix it?

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