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Value Proposition Statement for Learning Strategist /Learning Directors
We provide Learning professionals with a tailored Learning Management System that is a scalable solution that aligns perfectly with their unique learning needs resulting in cost-efficiency, full control, and superior user experience.
For the WE help (role, (do). Which (does) and (desire). (Unlike) value statement:
We help Learning Professionals deliver on their learning initiatives and measure the effectiveness of their learning programs with a custom LMS. Unlike “off-the-shelf” LMS our LMS empowers transformational learning outcomes with scalability and precise strategic alignment.
For the first one you can remove some words –
We provide Learning professionals with a tailored Learning Management System that scales perfectly with their needs. This results in a cost-efficiencies and superior user experience.
Can it be re-famed as “I help X person, solve Y problem, in Z way?”
People buy software to solve problems. The more you can frame your software as a way to solve a problem rather than a bunch of code, the easier it is for people to emotionally buy into it.
The second value proposition is pretty good. Well done mate.
Thanks Will. I will work a little more on the problems they are trying to solve.
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