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  • #9516261
    Value proposition review
    Jono Earles
    Participant
    Nov 30, 2023

    Hi Will – please can you review this value proposition when you get the chance . Cheers Jono

    We have Kiwi businesses leverage the power of google to get more customers and repeat business.

    #9516287
    Will Barron
    Keymaster
    Dec 4, 2023
    Will Barron Dec 4, 2023

    We have Kiwi businesses leverage the power of google to get more customers and repeat business.

    I’d be slightly more specific –

    We help Kiwi [small] businesses, leverage Google [SEO] to [outcompete competitors/reduce ad costs etc] and deliver more repeat business.

    #9516297
    Jono Earles
    Participant
    Dec 5, 2023
    Jono Earles Dec 5, 2023

    Cheers Will thanks for the feedback – after actually doing the course, here’s what I came up with:

    Web Genius helps Kiwi (small/medium) businesses find more customers and make more sales. We give you access to 1,000s of customers searching for services on google and get them to pick up the phone. Performance is guaranteed.

    Web Genius helps Kiwi (small/medium) businesses find more customers and make more sales. This reduces lumpy cashflow and stress from quiet sales months. Unlike most marketing agencies we focus on long-term sustainable ROI and performance is guaranteed.

    Thoughts?

     

    #9516317
    Will Barron
    Keymaster
    Dec 11, 2023
    Will Barron Dec 11, 2023

    The first line sounds familiar :P.

    I’d put the guarantee in the first line. That’s the most powerful part of the VP.

    “Web Genius helps Kiwi (small/medium) businesses find more customers and make more sales, guaranteed.”

    Other than that the second one seems slightly more compelling.

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