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  • #5507342
    Thoughts on the return of conferences? Looking to invest a training budget
    Michael Stone
    Jun 30, 2021

    Hey all,

    I’m working in IT/engineering services selling b2b. I’m a full cycle AE and have to generate my own leads and close. I went to conferences in the past as a BD or from an informational perspective but never took a programmatic approach to networking and getting leads – I just spoke to who I was sitting beside, drinking coffee with etc.

    Curious to know what peoples thoughts are on conferences? Looking to go to either AWS ReInforce in August and/or ReInvent in November.

    Lauren Bailey
    Aug 8, 2021
    Lauren Bailey Aug 8, 2021

    I’ve never had much luck at conferences.

    Will Barron
    Aug 9, 2021
    Will Barron Aug 9, 2021

    Do you need to connect with people in person to learn or progress your career? AND you’re extroverted and like randomly starting conversations? Then conference can be great.

    When I’ve attended conferences (to learn rather than to sell) I’ve tended to watch the keynotes and then decompress away from all the networking so I don’t get much more from them than what I could get by watching the event online.

    Heck, if you really want to learn, sitting at a desk and making notes is going to work better.

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