- This topic has 2 replies, 2 voices, and was last updated 2 years, 1 month ago by
-
Posts
-
New Outbound Email to digital marketers
Did research on my ICP’s pain points and also looking at customer success stories of big accounts with a competitor of ours. The correlation seems to be engagement and a need to increase pipeline (lead generation). I’ve come up with the following cold email to test.
Subject Line: Name – Need more prospects?
Hi Digital Marketer,
I just saw your on-demand webinar archives and it looks like you’re currently using Zoom/Go-To-Webinar/Vimeo.
We’ve 3xed pipeline for our clients coming from Zoom/Go-To-Webinar/Vimeo using 4 simple pillars:
1. Branding → loyalty
2. Engagement → interest
3. Accessibility → scaling
4. Post-event data → conversionWith the looming recession, jumping on engaged prospects is more important than ever.
Would you be open to taking a peek to see if these features work for you?
ALTERNATIVE
Hi Name,
I just saw your on-demand webinar archives and it looks like you’re currently using Zoom/Go-To-Webinar/Vimeo.
We’ve 3x’ed attendance for our clients coming from Zoom/Go-To-Webinar/Vimeo through built-in engagement features and our team of webinar experts.
These tools have helped them increase pipeline by engaging prospects across the globe with a customized experience.
Up for a chat next week?
If you’re customising for a specific user base (Zoom/Go-To-Webinar/Vimeo) these looks decent.
Is there anything else you can do to personalise the first line. I find that little bit of effort is usually more important than the rest of my message.
- You must be logged in to reply to this topic.
