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  • #9516168
    ICP and the next step
    Sumit Pal
    Nov 13, 2023

    My ideal ICP is a VP of Marketing, and for my next step to help my ICP move to the next step, I would typically consult them about the activities that generate the best ROI for their business.

    Will Barron
    Nov 13, 2023
    Will Barron Nov 13, 2023

    I hear you. But this is pretty selfish. It’s the buyer’s journey, rather than the sellers journey :).

    What problem do they have? What problem are they trying to solve? How do you know when they’ve landed on the next step of their buying journey?

    Sumit Pal
    Nov 14, 2023
    Sumit Pal Nov 14, 2023

    I completely misunderstood the question, but I will work on it again.

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