• Author
    Posts
  • #5508311
    Cold emailing multiple prospects within the same company?
    Eli A
    Participant
    Aug 11, 2021

    Hi will,

    Hope you are well mate. I wanted to know:

    is it wrong to incorporate multiple individuals in the same company in my email cadence at the same time?

    Right now I Find all the people above the buying line in one company and just incorporate them into my email cadence. 3, 4, 5 sometimes 6 people.

    Not CC obviously, I sent them each a semi personalized email cadence. Thoughts?

    Thank you in advanced!

    Liam

    #5508312
    Eli A
    Participant
    Aug 11, 2021
    Eli A Aug 11, 2021

    Btw forgot to mention,

    In my email campaigns I open up with:

    Hi Mark,

    I reached out to joseph and Chris about this as well.

    (continue the email.)

    These are all people above the buying line within a company. I do this to get their attention and build social proof. And I actually do reach out to them Simultainiesly so that this is not a lie. I let the other people know the same.

    Ex:

    Hi Joseph,

    I reached out Mark and Chris about this as well.

    (Continue email) .

    What do you think of this strategy?

    #5508392
    Angela Biddinger
    Participant
    Aug 13, 2021
    Angela Biddinger Aug 13, 2021

    This is called account based selling right? 🙂

    I’m be nervous if I was sending everyone very similar emails. I don’t know if you really have to mention in the email that you’re contacting everyone else too.

    Are you not undermining someone by emailing everyone?

    #5508394
    Will Barron
    Keymaster
    Aug 13, 2021
    Will Barron Aug 13, 2021

    Be careful with this. It very quickly turns to spam if you’re not adding value to each person individually.

    #5508437
    Eli A
    Participant
    Aug 16, 2021
    Eli A Aug 16, 2021

    great points Angela! Thank you for your insight.

    #5508438
    Eli A
    Participant
    Aug 16, 2021
    Eli A Aug 16, 2021

    your right. Ill sharpen things up. Thank you Will.

  • You must be logged in to reply to this topic.