Will Barron
Apr 14, 2023
Will Barron Apr 14, 2023

Hey Avtar. Couple of things missing from these emails –

  • Personalised first line
  • Highlighting a specific need that the prospect has
  • Give proof that you can solve the problem/data to support the problem

Here is an example of something more like what we should be aiming for –

Hi [NAME],

I saw on your company LinkedIn page that you’re hiring for remote positions.

BYOD and remote work at scale has changed corporate networking forever.

We found that 46% of corporate networks haven’t been audited since this fundamental change. Gartner says that 18% of workers will never come back to the office either.

Additionally 45% of organizations worldwide have experienced attacks on their software supply chains, a three-fold increase from 2021.

Would you mind if I shared how a painless network audit could help remove bottlenecks and instantly harden your network?