Will Barron
Dec 27, 2022
Will Barron Dec 27, 2022

This looks good Greg.

One thought though: Can you go to a deeper level of pain than just earning more money?

Feature – Greg’s consulting
Benefit – Earn more money
Desire (why is the benefit important?) – Keep family farm going during tough times for farmers

Is this different to how you were positioning the service before? / What did you learn from doing the exercise?